Grab People’s Eyeballs!
It’s funny how people react to certain words or phrases. I don’t write sales copy much (a.k.a copywriting a.k.a. writing to sell), but I love writing attention-grabbing-headlines. I practice this a lot with MSN Messenger chat software thanks to its ease of changing nicknames, you can certainly try writing attention grabbing headlines that triggers a response. I’ve tried headlines from philosophical, funny to confusing.
An example of a confusing headline on MSN Messenger:
“Error: Username cannot be displayed”
or recently on this blog:
“Me, the Viagra seller”
It certainly strikes people’s curiousity when they see the word “viagra seller” on a personal finance blog, and to prove my point… it took only 5 days for it to become the #2 Most Popular article on this website compared to other popular pages that has been on the site for months.
So what’s so important about grabbing people’s eyeballs you say? Hello?? Wake up! It’s all around you, magazine ads, newspapers, tv ads and most importantly… internet ads. Do you see the “ads by gooooooogle” on this website? These advertisements are trying to get you to click on them by making attention grabbing headlines. So if you want to advertise your website or advertise ANYTHING, you had better learn how to grab people’s attention. Fortunately, it’s easy to learn and you can try it out right now using your MSN Messenger for free. But for in-depth information, I highly recommend:
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